Your personal data privacy is one of the main concerns of Murfatlar Vinul Romania SA, located at 40-44 Banu Antonache Street, 3rd floor, Sector 1, Bucharest. This document aims to inform you about the processing of your personal data in the context of using the website www.m1-murfatlar.ro (the "Site").

1. Categories of Processed Personal Data
   If you are a visitor to the Site, Murfatlar Vinul Romania SA will process your personal data that you provide directly when using the Site, such as the data you provide in the contact/questions/complaints section, to the extent that you contact us in this way.

Murfatlar Vinul Romania SA will process technical data at the time of accessing the site for its proper functioning and for site traffic analysis. Information collected for this purpose may include your IP address, operating system, and browser, as well as your browsing activity and how you interacted with the site during your visit.

Additionally, email addresses or phone numbers may be processed only with the express consent of the user, in case you wish to receive updates and information from us.

III. Purposes and Legal Bases of Processing

III.1 If you are a customer of the Site, Murfatlar Vinul Romania SA processes your personal data as follows:

• 
  For marketing activities, namely, for sending commercial communications regarding the products and services offered by Murfatlar Vinul Romania SA through the Site via remote communication means (e-mail, SMS).

You can express your consent for data processing for this purpose by checking the corresponding box. Refusing to provide consent for processing your data for this purpose will not have negative consequences for you.

• 
  For various analyses, reports on the Site's functioning, creating consumer preference profiles, primarily to enhance the user experience on the Site.

Legal Basis: Processing of your data for this purpose is based on the legitimate interest of Murfatlar Vinul Romania SA to continually improve the customer experience on the Site. Providing your data for this purpose is voluntary, and refusing to provide data for this purpose will not have negative consequences for you.

III.2 If you are a visitor to the Site, Murfatlar Vinul Romania SA processes your personal data as follows:
• For marketing activities, namely, for sending commercial communications regarding the products and services offered by Murfatlar Vinul Romania SA through the Site via remote communication means (e-mail, SMS).

Legal Basis: Processing your data for this purpose is based on your consent if you choose to provide it.

You can express your consent for data processing for this purpose by completing and checking the appropriate box in the newsletter subscription form available on the Site. You can use the option at the end of each email/SMS containing commercial communications to unsubscribe.

Providing your data for this purpose is voluntary, and refusing to provide consent for processing your data for this purpose will not have negative consequences for you.

• 
  For resolving complaints, monitoring traffic, and improving your experience on the Site.

Legal Basis: Processing your data for this purpose is based on the legitimate interest of Murfatlar Vinul Romania SA to ensure the correct functioning of the Site and to continually enhance the visitor's experience on the Site, including addressing various comments, questions, or complaints.

1. Data Retention Period
   As a principle, Murfatlar Vinul Romania SA will process your personal data for as long as it is necessary to achieve the processing purposes mentioned above.

If you withdraw your consent for data processing for marketing purposes, Murfatlar Vinul Romania SA will cease processing your personal data for this purpose without affecting processing based on your consent expressed before its withdrawal.

1. Disclosure of Personal Data
   To achieve the processing purposes, Murfatlar Vinul Romania SA may disclose your data to partners, third parties, or entities that support Murfatlar Vinul Romania SA in its activities through the Site (e.g., IT service providers), or to central/local public authorities, in the following exemplified cases:
   • For site administration.
   • For site maintenance, customization, and improvement.
   • For data analysis, testing, research, monitoring usage trends, security feature development, and user authentication.
   • For sending marketing communications within the limits allowed by law.
   • When the disclosure of personal data is required by law, etc.
2. Transfer of Personal Data
   Personal data provided to Murfatlar Vinul Romania SA may be transferred outside of Romania but only to states within the European Union.

VII. Rights of Data Subjects
Under the conditions provided by data protection legislation, as data subjects, you have the following rights:
• Right to be informed, i.e., the right to receive details about the processing activities carried out by Murfatlar Vinul Romania SA, as described in this document.
• Right of access to data, i.e., the right to obtain confirmation from Murfatlar Vinul Romania SA about the processing of personal data and details regarding the processing activities, such as the way data is processed, the purpose of processing, recipients or categories of recipients, etc.
• Right to rectification, i.e., the right to obtain the correction by Murfatlar Vinul Romania SA, without undue delay, of inaccurate/unjustified personal data and the completion of incomplete data; rectification/completion will be communicated to each recipient to whom the data was transmitted, except when this proves impossible or requires disproportionate effort.
• Right to erasure of data, without undue delay ("right to be forgotten"), in cases where one of the following reasons applies:

• They are no longer necessary for the purposes for which they were collected or processed;
• If consent is withdrawn, and there is no other legal basis for processing;
• If the data subject opposes processing, and there are no legitimate grounds for processing;
• If personal data has been processed unlawfully;
• If personal data must be deleted to comply with a legal obligation.

Data may be anonymized (thus removing personal characteristics) and processed for statistical purposes following a data erasure request.

• Right to restrict processing, to the extent that:

• The data subject contests the accuracy of the data for a period allowing the verification of data accuracy;
• The processing is unlawful, and the data subject opposes the deletion of personal data and requests the restriction of their use;
• The data controller no longer needs the personal data for processing, but the data subject requests the data for the exercise, establishment, or defense of legal claims; or
• The data subject has objected to processing (other than direct marketing) for the time necessary to verify whether the legitimate interests of the data controller prevail over those of the data subject.

• Right to data portability, i.e., the right to receive personal data in a structured, commonly used, and machine-readable format, as well as the right to have this data transmitted by Murfatlar Vinul Romania SA to another data controller, to the extent the conditions provided by law are met.
  • Right to object – concerning processing activities, you can exercise your right by sending a request as indicated below:

• At any time, for reasons related to your particular situation if personal data is processed on the basis of the legitimate interest of Murfatlar Vinul Romania SA or in the public interest, except where Murfatlar Vinul Romania SA can demonstrate compelling legitimate grounds that prevail over your interests, rights, and freedoms or if the purpose is to establish, exercise, or defend a legal right in court.
• At any time, free of charge, without any justification, that your data should be processed for direct marketing purposes.

• Right not to be subject to automated individual decision-making, i.e., the right not to be the subject of a decision based solely on automated processing activities, including profiling, which produces legal effects concerning you or similarly affects you significantly.
  • Right to lodge a complaint with the National Supervisory Authority for Personal Data Processing or the competent courts if deemed necessary.

For any further questions about how personal data is processed and to exercise the rights mentioned above, please contact us at the email address: office@murfatlar-vinul.ro.

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